Job Summary
Published On : Mar 16, 2026
No. of Vacancies : 02
Job Type :
Full Time
Job Level :
Experience : At least 4 years
Age : 28 to 35 years
Location : Dhaka (Uttara Sector 15)
Salary Range:
Negotiable
Application Deadline : Apr 4, 2026
Executive - Digital Marketing (Real Estate)
Zubion Development Solutions Limited ( ZDSL)
No. of Vacancies
02
Job Description / Responsibility
- We are seeking a highly analytical and creative Digital Marketing Executive for the Real Estate sector in Bangladesh. The ideal candidate will lead digital lead generation initiatives, analyze lead quality, develop data-driven marketing strategies, strengthen brand positioning, and execute niche-targeted campaigns.
- This role requires strong expertise in performance marketing, creative direction (motion graphics & design), vendor management, and target market identification to drive qualified sales leads and maximize ROI.
- Key Responsibilities
- Lead Generation & Performance Marketing
- Develop and execute lead generation campaigns across Facebook, Google, YouTube, LinkedIn, and property portals.
- Optimize paid campaigns to achieve cost-effective CPL (Cost per Lead).
- Design landing pages and funnel strategies to improve conversion rates.
- Manage retargeting and remarketing strategies.
- Lead Quality Analysis
- Evaluate and categorize leads (Hot/Warm/Cold).
- Work closely with sales team to measure lead conversion ratio.
- Track campaign performance and identify high-converting channels.
- Reduce fake/low-intent leads through better targeting and filtering.
- Marketing Strategy Development
- Develop quarterly and annual digital marketing strategies.
- Present marketing plans, budgets, and ROI analysis to management.
- Plan project-based campaigns (Apartment launch, Plot sales, Commercial space marketing).
- Implement data-driven decision-making.
- Branding & Positioning
- Strengthen company brand image in competitive real estate market.
- Ensure consistent brand identity across digital platforms.
- Develop unique value proposition (USP) for each project.
- Execute awareness and engagement campaigns.
- Niche Marketing & Target Market Identification
- Identify target audiences (NRBs, Investors, First-time buyers, High-income groups).
- Conduct market research to analyze customer behavior and demand trends.
- Develop location-based and income-based targeting strategies.
- Segment audiences for personalized marketing.
- Creative Direction & Motion Graphics Idea Development
- Provide creative concepts for motion graphics, video ads, and property walkthroughs.
- Coordinate with graphic designers and video editors.
- Develop campaign themes, slogans, and ad copy.
- Ensure creatives align with brand positioning.
- Vendor & Agency Management
- Manage digital agencies, media buyers, and creative vendors.
- Evaluate vendor performance based on ROI.
- Negotiate contracts and ensure timely delivery.
- Supervise media buying and creative execution.
- Data Analytics & Reporting
- Use tools like Google Analytics, Meta Business Suite, and CRM systems.
- Track KPIs: CPL, CTR, ROAS, Conversion Rate.
- Prepare weekly and monthly performance reports.
- Recommend improvements based on data insights.
Educational Requirements
Experience Requirements
- 4 to 8 years
- The applicants should have experience in the following business area(s): Developer, Group of Companies, Real Estate
Additional Job Requirements
- Age 28 to 35 years
- 4 – 8 years’ experience in Digital Marketing (Real Estate preferred).
- Strong knowledge of Facebook Ads, Google Ads, SEO, SEM.
- Experience in CRM and lead management systems.
- Excellent presentation and communication skills.
- Analytical mindset with strong data interpretation skills.
- Creative thinking ability with branding knowledge.
- Experience in Bangladesh real estate market.
- Understanding of property buyer psychology.
- Knowledge of marketing automation tools.
- Basic knowledge of graphic design software (Canva, Adobe tools).
- Experience in managing high-budget ad campaigns.
Location
Dhaka (Uttara Sector 15)
Salary Range
Negotiable
Other Benefits
Mobile Bill
Lunch Fully Subsidize
Yearly Increment
Two Festival Bonus
Ramadan Bonus
Performance Bonus two times in a Year
Gratuity
Welfare Fund
T/A
Job Source
Bdjobs.com.bd Online Job Posting
Application Deadline : Apr 4, 2026
Company Information
Company Name:
Zubion Development Solutions Limited ( ZDSL)
Address: Zubion Centre # House-08, Road-2/A Sector- 15/I, Uttara, Dhaka- 1230.
