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Job Summary

Published On : Jun 21, 2026
No. of Vacancies : 01
Job Type : Full Time
Job Level :
Experience : At least 10 year
Age : 34 to 45 years
Location : Dhaka
Salary Range:
Negotiable
Application Deadline : Jul 17, 2026

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Category Head- Marketing

RSPL HEALTH BANGLADESH

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No. of Vacancies

Job Description / Responsibility

Develop, approve, and implement 360-degree consumer-centric marketing strategies aligned with organizational goals.
Lead category growth initiatives through effective brand management and business development.
Manage category P&L and drive profitability.
Develop innovative products and oversee new product launches.
Approve and implement brand positioning and communication strategies.
Prepare annual marketing plans, budgets, and brand development strategies.
Coordinate with advertising agencies, media partners, and external stakeholders to ensure timely and cost-effective execution of marketing activities.
Monitor media planning and buying activities.
Oversee the design and execution of ATL (Above-the-Line) and consumer-oriented BTL (Below-the-Line) campaigns.
Evaluate brand performance and maximize marketing ROI.
Analyze market trends, consumer behavior, and competitor activities to identify growth opportunities.
Explore new revenue streams from existing and potential consumer segments.
Identify opportunities for market expansion and new product introductions.
Recommend brand extensions in coordination with the Indian Marketing Team, subject to Country Head approval.
Act as a key stakeholder in annual sales target planning and three-month sales forecasting for S&OP meetings.
Collaborate closely with Sales, Supply Chain, Finance, and Operations teams to achieve business objectives.

Educational Requirements

Master of Business Administration (MBA) in Marketing

Experience Requirements

10 to 12 years
The applicants should have experience in the following business area(s): Manufacturing (FMCG), Multinational Companies

Additional Job Requirements

Age 34 to 45 years
Strong analytical and strategic thinking skills.
Excellent communication and presentation abilities.
Ability to lead cross‑functional teams and manage multiple stakeholders.
Proficiency in ATL/BTL planning, brand communication, and product development.
Strong understanding of consumer insights and market dynamics.

Location

Dhaka

Salary Range

Negotiable

Other Benefits

Provident fund,Mobile bill,Weekly 2 holidays,Performance bonus,Insurance,Gratuity,Tour allowance Salary Review: Yearly Festival Bonus: 2 Earn Leave Long Service Award

Job Source

Bdjobs.com.bd Online Job Posting

Applicant must enclose his/her Photograph with CV.

Application Deadline : Jul 17, 2026

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