Job Summary
Published On : Jul 30, 2026
No. of Vacancies : 01
Job Type :
Full Time
Job Level :
Experience : At least 15 years
Age : At least 38 years
Location : Dhaka (Uttara Sector 12)
Gender : Male
Salary Range:
Negotiable
Application Deadline : Aug 25, 2026
Head of Marketing
Rupayan Group
No. of Vacancies
01
Job Description / Responsibility
- A well-reputed real estate company, established to meet the rapidly evolving infrastructural needs of Bangladesh, is inviting applications from experienced and committed professionals for the position of Head of Marketing.
- Responsibilities:
- Develop and execute integrated marketing strategies aligned with overall business goals and revenue targets.
- Lead brand positioning to establish a strong, premium, and differentiated presence in both local and international real estate markets.
- Design and implement comprehensive brand strategies to enhance brand equity, visibility, and long-term sustainability.
- Drive 360° marketing campaigns (ATL, BTL, Digital) for project launches, promotions, and lifestyle positioning.
- Analyze market trends, customer insights, and competitive landscape to identify new growth and investment opportunities.
- Build compelling real estate investment narratives focusing on ROI, asset appreciation, and long-term value.
- Establish and maintain strategic partnerships with investors, government bodies, sponsors, and key stakeholders.
- Represent the organization at high-profile events, expos, and industry forums to strengthen brand positioning and business networks.
- Lead digital transformation initiatives including SEO, SEM, social media, content marketing, and marketing automation for lead generation.
- Oversee customer engagement strategies including loyalty programs, referral initiatives, and community-building activities.
- Collaborate closely with Sales, CRM, and Customer Service teams to ensure marketing efforts directly drive sales conversion.
- Manage and optimize marketing budgets to ensure maximum ROI while maintaining premium brand standards.
- Set KPIs and develop performance dashboards to track brand visibility, campaign effectiveness, lead generation, and conversion metrics.
- Lead, mentor, and develop a high-performing, cross-functional marketing team (Branding, Digital, PR, Media, Creative).
- Manage external agencies, media partners, and vendors to ensure quality execution, innovation, and cost efficiency.
Educational Requirements
- Bachelor of Business Administration (BBA) in Marketing
- Master of Business Administration (MBA) in Marketing
- Master of Commerce (MCom)
Experience Requirements
- At least 15 years
- The applicants should have experience in the following business area(s): Advertising Agency, Developer, Group of Companies, Insurance, Manufacturing (FMCG), Newspaper/Magazine, Real Estate
Additional Job Requirements
- Age At least 38 years
- Only Male
- Proven experience in large-scale infrastructure, real estate, or industrial sectors
- Strong leadership and decision-making capability
- Expertise in brand marketing and campaign management
- Ability to act independently and contribute to strategic planning, Strong communication and stakeholder management skills
- Proficiency in MS Office, AutoCAD (2D & 3D) will be an added advantage.
- Minimum 10 years in a similar leadership role.
Location
Dhaka (Uttara Sector 12)
Salary Range
Negotiable
Other Benefits
T/A,Tour allowance,Mobile bill,Performance bonus
Lunch Facilities: Partially Subsidize
Salary Review: Yearly
Festival Bonus: 2
Attractive salary with fringes benefits will be offered for deserving candidates.
Sales Incentive.
Promising career progression.
Extensive corporate training opportunities.
Job Source
Bdjobs.com.bd Online Job Posting
Application Deadline : Aug 25, 2026
Company Information
Company Name:
Rupayan Group
Address: Rupayan Centre (Level-21), 72 Mohkhali C/A, Dhaka-1212.
