Job Summary
Published On : Sep 12, 2026
No. of Vacancies : 01
Job Type :
Full Time
Job Level :
Experience : At least 5 years
Age : 35 to 50 years
Location : Dhaka (Banani)
Gender : Male
Salary Range:
Tk. 80000 - 120000
Application Deadline : Oct 9, 2026
Manager-Shifting & Digital Marketing Lead
mCapital Ltd.
No. of Vacancies
01
Job Description / Responsibility
- Job Summary
- mCapital Ltd. is looking for a highly motivated, experienced and performance-driven Digital Marketing Lead & Shift Manager to lead the organization`s digital marketing initiatives while ensuring smooth, disciplined and target-oriented shift operations.
- The incumbent will be responsible for developing and executing comprehensive digital marketing strategies, driving lead generation and customer acquisition, strengthening the company`s online presence, managing digital campaigns and analytics, and leading assigned teams to achieve business objectives.
- The role also requires strong shift management capability, including team supervision, performance monitoring, operational coordination, reporting, issue resolution and ensuring uninterrupted business operations during assigned shifts.
- Key Responsibilities
- Digital Marketing & Growth
- Develop and execute comprehensive digital marketing strategies aligned with the company`s business objectives.
- Plan, launch, monitor and optimize paid and organic digital marketing campaigns across relevant platforms.
- Manage campaigns through platforms such as Meta Ads, Google Ads, LinkedIn, YouTube and other relevant digital channels.
- Develop effective customer acquisition and lead-generation strategies.
- Monitor campaign performance, conversion rates, cost per lead, customer acquisition cost and overall ROI.
- Conduct market research and identify emerging digital marketing trends, platforms and growth opportunities.
- Develop audience segmentation and targeted campaigns to reach relevant customer groups.
- Optimize digital marketing funnels from awareness and engagement through lead generation and conversion.
- Coordinate with relevant business teams to ensure timely follow-up and effective conversion of marketing-generated leads.
- Develop and implement email marketing, remarketing and marketing automation initiatives where applicable.
- Social Media & Brand Management
- Develop and execute social media strategies to strengthen the company`s digital presence and brand positioning.
- Plan and maintain a comprehensive social media content calendar.
- Supervise the development of creative content, including graphics, videos, promotional materials, advertisements and digital campaigns.
- Ensure consistency in brand communication across all digital platforms.
- Monitor social media engagement, audience growth, reach and overall brand performance.
- Website, SEO & Digital Analytics
- Oversee website content, performance and conversion optimization.
- Develop and implement SEO strategies to improve organic visibility and search rankings.
- Monitor website traffic, user behavior, acquisition channels and conversion performance.
- Utilize tools such as Google Analytics/GA4, Google Search Console, Meta Business Suite and other relevant analytics platforms.
- Prepare actionable insights from digital performance data.
- Identify opportunities to improve landing pages, customer journeys and conversion rates.
- Shift Management & Operations
- Manage assigned shifts and ensure smooth, efficient and uninterrupted daily operations.
- Lead, supervise and monitor team members during assigned shifts.
- Allocate responsibilities and ensure adequate workforce coverage according to operational requirements.
- Monitor attendance, punctuality, productivity, discipline and overall team performance.
- Ensure employees comply with organizational policies, SOPs and management instructions.
- Identify operational issues and take immediate corrective action within the scope of authority.
- Escalate critical operational matters to senior management in a timely manner.
- Maintain effective communication and coordination between shifts and relevant departments.
- Ensure proper handover of pending tasks, operational updates and critical issues between shifts.
- Maintain a professional, disciplined and productive working environment.
- Team Leadership & Performance Management
- Lead, coach, mentor and motivate assigned team members.
- Identify training and development requirements of team members.
- Encourage accountability, ownership and result-oriented performance.
- Take appropriate action regarding performance gaps in accordance with company policy.
- Build a collaborative and high-performance team culture.
- Reporting & Management Support
- Prepare daily, weekly and monthly reports on digital marketing and operational performance.
- Present campaign performance, lead generation, conversion, engagement and ROI data to management.
- Prepare shift-wise productivity and performance reports.
- Analyze operational and marketing data and provide recommendations to management.
- Ensure timely implementation of management decisions and assigned projects.
Educational Requirements
Experience Requirements
- 5 to 10 years
- The applicants should have experience in the following business area(s): Investment/Merchant Banking
Additional Job Requirements
- Age 35 to 50 years
- Only Male
Location
Dhaka (Banani)
Salary Range
Tk. 80000 - 120000
Job Source
Bdjobs.com.bd Online Job Posting
Application Deadline : Oct 9, 2026
Company Information
Company Name:
mCapital Ltd.
Address: F-4, H-54, R-11, Block-C, Banani. Dhaka.
