Job Summary
Published On : Sep 26, 2026
No. of Vacancies : 01
Job Type :
Full Time
Job Level :
Experience : At least 2 years
Age : 25 to 40 years
Location : Bogura (Bogura Sadar)
Gender : Male
Salary Range:
Negotiable
Application Deadline : Oct 16, 2026
Digital Marketing Manager
Source Of Agro
No. of Vacancies
01
Job Description / Responsibility
- Job Context:
- Source Of Agro is an agriculture-focused company providing agricultural machinery, equipment, and related solutions. We are looking for a strategic and result-oriented Digital Marketing Manager to lead digital marketing activities, generate quality leads, strengthen online presence, and support business growth through effective digital campaigns.
- Job Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with the company`s business and sales objectives.
- Plan, execute, and monitor digital marketing campaigns across relevant online platforms.
- Manage and optimize Meta Ads (Facebook & Instagram), Google Ads, YouTube Ads, TikTok Ads and other paid advertising campaigns.
- Develop strategies for lead generation, customer acquisition, brand awareness, and sales growth.
- Manage the company`s website and ensure regular updates of products, services, offers, and promotional content.
- Develop and implement SEO strategies to improve website visibility and organic traffic.
- Conduct keyword research and optimize website content, landing pages, and other digital assets.
- Monitor website traffic, user behavior, campaign performance, leads, conversions, and other key digital marketing metrics.
- Use tools such as Google Analytics, Google Search Console, Meta Business Suite, TikTok Business tools and other relevant platforms for performance tracking and analysis.
- Utilize AI tools and AI-powered marketing solutions for content creation, campaign planning, audience research, data analysis, marketing automation, creative development, and workflow optimization.
- Explore and implement new AI tools that can improve digital marketing performance, productivity, content quality, and campaign results.
- Coordinate with the Social Media, Content, Sales, and Product teams to develop effective digital campaigns.
- Lead, supervise, and coordinate the Digital Marketing/Social Media team, assign tasks, monitor performance, and ensure timely completion of responsibilities
- Identify target audiences and develop appropriate campaign strategies for different customer segments.
- Plan and optimize landing pages and digital campaigns to improve lead conversion.
- Conduct market and competitor research to identify new digital marketing opportunities and trends.
- Prepare monthly and campaign-wise digital marketing performance reports for Management.
- Monitor advertising budgets and ensure efficient use of digital marketing expenditure.
- Test different ad creatives, audiences, campaigns, and strategies to improve overall performance.
- Develop remarketing and retargeting strategies to improve customer conversion.
- Ensure all digital communication maintains the company`s brand image and marketing standards.
- Stay updated with current Digital Marketing, AI, Social Media, TikTok, advertising, and technology trends.
- Perform any other digital marketing-related responsibilities assigned by Management.
- Key Focus Areas:
- Digital Marketing Strategy
- Lead Generation & Customer Acquisition
- Meta & Google Ads
- TikTok Marketing & TikTok Ads
- YouTube Marketing & YouTube Ads
- Search Engine Optimization (SEO)
- Website & Landing Page Management
- Conversion Rate Optimization
- Digital Campaign Management
- Brand Awareness & Online Growth
- AI-Powered Digital Marketing
- AI-Assisted Content & Campaign Development
- Digital Analytics & Performance Tracking
- Remarketing & Retargeting
- Marketing Budget Management
- Sales & Marketing Coordination
- Digital Marketing Team Leadership
Educational Requirements
- Bachelor of Business Administration (BBA) in Marketing, Computer Applications
- Bachelor/Honors
- Professional certification in Digital Marketing will be an added advantage.
Experience Requirements
- 2 to 5 years
- The applicants should have experience in the following business area(s): Advertising Agency, Agro based firms (incl. Agro Processing/Seed/GM), Agro based Startup, Business-to-Business (B2B) Software and Services Startup, Livestock, Software Company
Additional Job Requirements
- Age 25 to 40 years
- Only Male
- Strong knowledge of Meta Ads, Google Ads, TikTok, SEO, SEM, and Google Analytics.
- Good understanding of SEO, SEM, Google Analytics, Google Search Console, and conversion tracking.
- Practical knowledge of AI tools for digital marketing and content creation.
- Strong knowledge of lead generation and performance marketing.
- Ability to analyze campaign data and make data-driven decisions.
- Good understanding of audience targeting, remarketing, and campaign optimization.
- Strong analytical and problem-solving skills.
- Good communication, coordination, and team management skills.
- Ability to manage multiple campaigns and projects within deadlines.
- Must be creative, proactive, self-motivated, and result-oriented.
- Knowledge of Canva, Photoshop, or other creative tools will be an added advantage.
- Experience with CRM, marketing automation, or lead management tools will be an added advantage.
Location
Bogura (Bogura Sadar)
Salary Range
Negotiable
Other Benefits
Salary Review: Yearly
Lunch Facilities: Full Subsidize
Festival Bonus: 2
Other benefits as per company policy
Job Source
Bdjobs.com.bd Online Job Posting
Application Deadline : Oct 16, 2026
