Category : Sales & Marketing
Job Summary
Published On : Oct 22, 2026
Job Type : Full Time
Job Level :
Experience : At least 5 years
Location : Narayanganj
Salary Range:
Tk. 30000 - 35000
Application Deadline : Nov 14, 2026
Asst. Manager (Sales)
Atlas Footwear Ltd
Job Description / Responsibility
  • Department: Sales & Marketing (Outsole)
  • Industry: Footwear / Shoes
  • Job Location: Vultha,Gausia, Narayanganj.
  • Job Responsibilities:
  • Sales Planning & Target Achievement
  • Develop and implement monthly, quarterly and annual sales plans.
  • Achieve sales revenue, volume and profitability targets.
  • Set territory-wise and salesperson-wise sales targets.
  • Analyze sales performance and take corrective actions to achieve business objectives.
  • Monitor sales orders, product availability, deliveries and market demand.
  • Market Development & Distribution
  • Develop new markets, dealers, distributors and retail outlets.
  • Maintain strong relationships with existing dealers, distributors and key customers.
  • Identify new business opportunities and expand market coverage.
  • Monitor competitor activities, pricing, promotions and market trends.
  • Develop strategies to increase footwear sales across different product categories, styles and price segments.
  • Sales Team Management
  • Lead, supervise and motivate the sales team to achieve assigned targets.
  • Establish individual KPIs for sales representatives, territory sales officers and other relevant team members.
  • Conduct regular sales meetings and performance reviews.
  • Monitor field visits, customer coverage, order collection and sales productivity.
  • Identify training needs and improve the team's selling, negotiation and customer management skills.
  • Sales Operations & Reporting
  • Prepare daily, weekly, monthly and quarterly sales reports.
  • Monitor order booking, sales execution, product returns and customer complaints.
  • Coordinate with Warehouse, Production, Supply Chain, Finance and Marketing departments.
  • Ensure timely collection of payments and follow up on outstanding receivables.
  • Monitor inventory availability and coordinate product allocation according to market demand.
  • Maintain accurate sales records and customer databases through ERP, CRM or other company systems.
  • KPI (Key Performance Indicators) – Mandatory Requirement
  • The Sales Manager will be evaluated against measurable KPIs. Targets should be approved by management and reviewed monthly, quarterly and annually.
  • KPI Measurement / Evaluation
  • Sales Target Achievement-Actual sales versus assigned sales target (%)
  • Sales Revenue Growth-Revenue growth against the previous period or approved business plan (%)
  • Sales Volume Achievement-Number of pairs sold against the assigned target
  • Gross Profit Margin-Actual gross margin versus the approved margin target
  • New Dealer/Distributor Acquisition-Number of new active dealers or distributors added
  • Market Coverage-Number of active outlets and assigned territories covered
  • Product Category Performance-Sales achievement by footwear category, style and price segment
  • Collection Efficiency-Amount collected versus amount due (%)
  • Outstanding Receivables-Overdue payments against the approved credit policy
  • Sales Return Rate-Returned sales value or quantity as a percentage of total sales
  • Sales Team Productivity-Individual and team KPI achievement against assigned targets
  • Sales Forecast Accuracy-Actual sales compared with the approved sales forecast
  • Reporting Compliance-Timely submission and accuracy of sales reports
  • KPI Performance Standards
  • Achieve the monthly and annual sales targets approved by management.
  • Maintain the approved gross profit margin and pricing discipline.
  • Meet new dealer acquisition and market expansion targets.
  • Ensure timely collection of payments in line with the company's credit policy.
  • Maintain acceptable sales return and overdue receivable levels.
  • Ensure all sales team members have defined targets and regular performance reviews.
  • Submit accurate sales reports within the prescribed deadlines.
  • Note: Specific KPI weights, target percentages and performance thresholds will be determined by management based on the company's sales plan, territory potential and business objectives.

Educational Requirements
  • Bachelor’s degree in Business Administration, Marketing, Management or a relevant discipline.
  • MBA in Marketing or Management will be an added advantage.
Experience Requirements
  • 5 to 8 years

Additional Job Requirements
  • Work Experience
  • Minimum 5–8 years of experience in sales and marketing, preferably in the footwear, FMCG or consumer goods industry.
  • At least 2–3 years of experience in a supervisory or managerial position.
  • Proven experience in achieving sales targets, managing sales teams and developing distribution channels.
  • Experience in footwear wholesale, retail, dealer and distributor management will be highly preferred.
  • Required Skills & Competencies
  • Strong leadership, team management and decision-making skills.
  • Excellent sales planning, negotiation and customer relationship management skills.
  • Strong analytical ability to interpret sales data and market trends.
  • Proficiency in Microsoft Excel, PowerPoint and sales reporting tools.
  • Knowledge of ERP/CRM systems and sales performance dashboards.
  • Ability to manage sales budgets, profitability and receivables.
  • Excellent communication, presentation and problem-solving skills.
  • Ability to work under pressure and deliver results within deadlines.
  • Additional Requirements
  • Willingness to travel regularly for market visits, dealer meetings and territory inspections.
  • Ability to develop sales strategies aligned with the company's business objectives.
  • Strong understanding of footwear market dynamics, seasonal demand, pricing and product positioning.
  • High level of integrity, accountability and professional discipline.
  • Ability to make data-driven decisions and take ownership of sales performance.

Location
Narayanganj
Salary Range
Tk. 30000 - 35000
Other Benefits
Salary: 30,000-35,000 (Included KPI). Performance-based incentives: As per company policy which based on sales. Other benefits: As per company policy.
Job Source
Bdjobs.com.bd Online Job Posting

Applicant must enclose his/her Photograph with CV.

Application Deadline : Nov 14, 2026
Company Information
Company Name: Atlas Footwear Ltd
Address: House# 103 (5th Floor), Road# Suhrawardi Avenue, K- Block, Baridhara


for job announcement

+88-02-222294153,/91538/83619/ +88-02-8837118
01678076363-61-62-68, 01977886877
( 9.30 am to 7.30 pm )