Job Summary
Published On : Oct 31, 2026
No. of Vacancies : 01
Job Type :
Full Time
Job Level :
Experience : At least 5 years
Age : 25 to 40 years
Location : Dhaka
Salary Range:
Negotiable
Application Deadline : Nov 27, 2026
Brand Manager
Natunatta Boutiques & Handicrafts
No. of Vacancies
01
Job Description / Responsibility
- Job Context
- Natunatta Boutiques & Handicrafts has been working since 2010 in boutique fashion, handicraft production and skill training for women and youth. We are looking for an experienced, stylish and camera-confident Brand Manager to build Natunatta into a recognized lifestyle brand across outlets and e-commerce. Along with managing branding, this person will be the face of our promotions, modelling and presenting our lifestyle products in photoshoots, videos, reels, live sessions and events.
- Job Responsibilities
- Brand Strategy & Management
- Develop, implement and protect Natunatta’s brand identity, positioning, tone of voice and visual guidelines across all outlets and online channels.
- Prepare annual, seasonal and monthly brand plans, budgets and campaign calendars aligned with sales targets.
- Plan and launch new collections, seasonal campaigns (Eid, Puja, Pohela Boishakh, Falgun, winter, wedding season and others) and special promotions.
- Conduct market, trend and competitor research in fashion, modest wear and handicrafts to identify new opportunities.
- Communicate the brand’s eco-friendly, handmade and artisan story in a consistent and authentic way.
- Ensure brand consistency across all materials produced by internal teams, agencies and vendors.
- Offline Branding (Outlets, Display Centre & Fairs)
- Lead the look and feel of all outlets and the head office display centre, including visual merchandising, window display, product arrangement, signage and in-store branding.
- Plan and refresh outlet displays for each new collection and seasonal campaign.
- Ensure a consistent premium customer experience at outlets, including staff grooming, packaging, shopping bags, tags and in-store communication.
- Plan and execute in-store events, collection launches, exhibitions and customer engagement programs.
- Represent the brand at local and international fairs and expos (such as DMFE, Jatiyo Jubo Mela, SME fairs), including stall design, product display, catalogues, promotional materials and on-site activation.
- Develop BTL activities, pop-up stalls, corporate collaborations and community programs.
- Coordinate with printers, packaging suppliers, event firms and media for quality, timeline and cost control.
- Arrange PR activities, media coverage and press releases in coordination with management.
- Online Branding (E-commerce & Digital)
- Lead the brand’s presence on natunatta.com and social media (Facebook, Instagram, TikTok, YouTube, Pinterest).
- Oversee the e-commerce storefront, including product photography standards, product descriptions, banners, landing pages, collection pages and website updates.
- Plan and supervise the content calendar, including product posts, reels, styling videos, behind-the-scenes and making-process stories, customer reviews and live selling sessions.
- Plan, run and optimize paid campaigns on Meta and Google for sales and traffic, tracking ROAS, conversion rate, CPC, reach and engagement.
- Drive online sales through offers, gift card promotions, bundles, flash sales and retargeting campaigns.
- Coordinate with the design, content and video team or agency on creatives, shoots and production.
- Manage influencer, content creator and KOL collaborations for product promotion.
- Monitor online reputation, page inbox quality, comments and customer reviews.
- Coordinate with delivery and marketplace partners on co-branding and customer experience.
- Prepare weekly and monthly performance reports with insights and action plans.
- Promotion, Modelling & Brand Representation
- Act as the face and model of Natunatta in photoshoots, product catalogues, promotional videos, reels, OVCs and social media content.
- Model, wear and style Natunatta’s lifestyle products (clothing, jewellery, accessories and handicrafts) for online and offline promotion.
- Present products through styling videos, try-on videos, product explainers and live selling sessions.
- Host and present at collection launches, fairs, outlet events and customer programs when required.
- Maintain a stylish, well-groomed and confident public image in line with the brand’s lifestyle positioning.
- Sales Support & Team Coordination
- Work closely with outlet and online sales teams to support conversion with campaigns, offers and sales materials.
- Track campaign-driven sales across outlets and e-commerce and measure brand impact.
- Collect customer feedback and fashion insights to guide product, design and collection decisions.
- Lead and guide the branding team (designer, visualizer, content writer, digital executive) and report directly to management.
- Workplace: Work at office (with regular outlet, fair and shoot visits)
Educational Requirements
- Bachelor’s or Master’s degree in Marketing, Business Administration (BBA/MBA), Fashion Design/Fashion Marketing, Mass Communication & Journalism, Media Studies or a related discipline.
- Training or certification in digital marketing, e-commerce or brand management will be an added advantage.
Experience Requirements
- At least 5 years
- The applicants should have experience in the following business area(s): Boutique/ Fashion
Additional Job Requirements
- Age 25 to 40 years
- At least 5 years of experience in brand management or marketing.
- Experience in fashion, boutique, lifestyle, handicraft or retail brands will be given strong preference.
- Proven track record of managing both outlet (offline) and e-commerce (online) branding and campaigns.
- Must be comfortable and confident in front of the camera, with modelling, presenting or live-selling ability. A portfolio or video samples will be highly preferred.
- Strong fashion sense, styling ability and understanding of lifestyle and modest fashion trends.
- Pleasant personality, smart appearance and excellent presentation skills.
- Excellent communication skills in Bangla and English, both written and spoken.
- Strong knowledge of Meta Ads Manager, Google Ads, e-commerce platforms and social media analytics.
- Working knowledge of design and video tools (Canva, Adobe tools, CapCut or similar) for reviewing and directing creatives.
- Good network with photographers, models, influencers, printing houses and event firms.
- Creative, organized and able to manage multiple campaigns under deadlines.
- Willing to travel for fairs, shoots and events, and to work on weekends or holidays during festive seasons and fairs when required.
Location
Dhaka
Salary Range
Negotiable
Other Benefits
Salary: Negotiable (based on experience and portfolio)
Compensation & Other Benefits
Attractive salary package
Performance bonus / sales incentive
Festival bonus: 2
Mobile bill
Weekly 1 holiday (Friday)
Office time: 10:00 AM - 7:00 PM
Opportunity to grow with a diversified group of companies
Job Source
Bdjobs.com.bd Online Job Posting
Application Deadline : Nov 27, 2026
Company Information
Company Name:
Natunatta Boutiques & Handicrafts
Address: Lily Pond Center, 6th floor, 3 RK Mission Rd, Motijheel ,Dhaka - 1000
